There are two way of doing things 'Replay Way' or 'Reprise Way'. Former is the one where you keep on doing the same thing again and again what the world is doing or what you have already done whereas the later is the one where you do things every time with something called smart up gradations and innovations and MIC Electronics LED Video Billboard installed by Selvel Vantage, Kolkatta is a livewire example to it because they went for something different in reference to advertisements and promotions for them and their clients instead of continuing with traditional Hoardings and that made them run their this business division highly remunerative way and has also been acclaimed and appreciated by clients.